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Getting the right locations and then executing truly original shots

Final notes on a photographic journey from Santander to Speyside

This week saw the conclusion on the shooting of the Albert Watson edition for The Macallan Masters of Photography. Visit this post to view all our video diary short and our flickr gallery to see the making-of stills.

After a 15 hour journey from Santander to Elgin, shooting began at a grey and drizzly Macallan Estate last Monday. First on the agenda was a 2 hour recce so that Albert could use his gimlet eye to meet the challenge of creating images with a real point of difference to exhibition quality.

First stop was still house 1 for a repeat image shot of our stills, followed by a stunning image of our spirit stills as if they were a plate in a book, and finally evocative shots of our talent in situ.

Getting the right locations and then executing truly original shots was a real challenge but a dunnage warehouse, exquisite lighting and some Amber nectar enabled him to work his magic for the next image. A breathtakingly moody image in the marrying warehouse was followed by some extraordinary shots of Easter Elchies house in a wild and gothic form.

Then the ultimate challenge: a 2 hour and excruciatingly difficult still life in our Oak Hall, with homage to Josef Sudek that was literally a pain in the neck for our leading lady. Finally at 9.30 it was a 'wrap' and the team, hungry had a restaurateur screaming at us to get there before the chef exited!

The next day at The Macallan saw dense cloud and heavy rain, but Albert battled on with platinum print standard and hauntingly beautiful shots of the Estate. The scenic shot was tricky, involving two sturdy men from the filling store manhandling a sherry butt over a barbed wire fence into a field. Stunning vintage bottle still lives, portraits and artefacts saw us close off The Macallan Estate shooting. Unfortunately I had to head South for a meeting with our American partners and could play no part in the final two days of the shoot.

My men on the ground tell me that shooting in Mallaig and Glenfinnan produced some of the most evocative shots of the Highlands possible, and saw Albert at his happiest. 

So, although the art and limited edition outcome will not see the light of day until later this year we are very proud of what we have achieved for The Macallan so far: A unique set of 72 images that will tell our secrets through a portfolio shot by one of the best photographers ever, available to be bought and enjoyed by you, our drinkers.

In addition, we have shared with you the process of The Macallan in a transparent way that no other drinks brand has ever done before. Over 5,000 of you have viewed our 6 video diary clips, countless others have enjoyed the pictures and my twitter/audioboo reporting. You can even go and recreate the shoot yourself using the google map on our blog.

Above all, we will have a superb limited edition bottling available that is different from but hopefully as successful as the Rankin Edition.

Enjoy!

Ken Grier, Director of Malts

The Masters of Photography: Mario Testino Edition

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The Macallan

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The Macallan Blood & Sand, an absolute treat of a cocktail...Happy Halloween! http://t.co/PFNtHZU0DF http://t.co/u1DhJloRj3

31 Oct 14
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Happy Birthday @MarioTestino! We are honoured to have collaborated with you in your 60th year – Sláinte! http://t.co/wMAih6rP6s

30 Oct 14
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This #WhiskyWednesday is a celebration of spice & dried fruit - discover No.6 housed in a stunning @Lalique decanter http://t.co/YTqewtuYMZ

29 Oct 14
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Today’s #WhiskyWednesday is a true reflection of our natural colour & sherry oak casks. The Macallan Reflexion... http://t.co/iBaJd6fDUj

22 Oct 14
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WWD JAPAN

@wwd_jp

RT @wwd_jp: 重要なのは"飲むシーン"、究極のラグジュアリーウイスキー「ザ・マッカラン」の魅力に迫る @The_Macallan @rinko_kikuchi #luxy http://t.co/MR4xpeLQoG http://t.co/s5owWBYS5I

20 Oct 14
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Join us in Tokyo in this exclusive film from #MacallanMasters @MarioTestino launch in @andaztokyo #マッカラン http://t.co/ecF4tME7T9

16 Oct 14
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FASHION HEADLINE

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RT @FASHIONHL: マリオ・テスティーノがマッカラン携えて来日しました。とても美味しいウイスキーでしたhttp://t.co/KnjjIAMmWs #マッカラン http://t.co/qpiLzqyjZE

12 Oct 14
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Great night celebrating The #MacallanMasters of Photography @mariotestino Edition in #andaz #Tokyo #マッカラン http://t.co/roDe3S1evq

10 Oct 14
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Congratulations @craigfloatechef you've won a pair of tickets to the premiere of Silent Storm in London. Please DM us your email address

10 Oct 14
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The Macallan

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Congratulations @MrMjwoods you've won a pair of tickets to the premiere of Silent Storm in London. Please DM us your email address

10 Oct 14
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RT to #win tickets to the London film premiere of Silent Storm, supported by @007 producer Barbara Broccoli [UK ONLY]

09 Oct 14
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Happy #WhiskyWednesday! Today we’re toasting Rare Cask. This exquisite whisky offers notes of dried fruits & treacle http://t.co/V2gjrDuhTy

08 Oct 14
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Happy #WhiskyWednesday! Our #MacallanMasters @MarioTestino Edition is created from 6 specially selected unique casks http://t.co/2k7807VTJN

01 Oct 14
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The final instalment in our #MacallanMasters of Photography throwback is #Erwitt. He captured our home beautifully... http://t.co/MwE1tGap4M

30 Sep 14
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Today we look back at #MacallanMasters of Photography 3, which featured actor @TheRealKMcKidd shot by @annieleibovitz http://t.co/RPx10PHBlo

29 Sep 14
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One of the world’s largest collections of The Macallan Fine and Rare whiskies fetched US$431,322 @zachysauctions http://t.co/Y7s3PszLDv

27 Sep 14
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Today we look back at #MacallanMasters of Photography 2 Albert Watson who depicted the epic journey of our oak casks http://t.co/X4RQZUNcZ3

26 Sep 14
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In anticipation of Masters of Photography 5, feast your eyes on our 1st series by @rankinphoto #MacallanMasters http://t.co/oU9ZzLYyXQ

25 Sep 14
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What would be your #FineFoodFriday pairing? @LAubergeBR enjoyed our 25 Years Old Sherry Oak with a succulent steak... http://t.co/aJPqmtRyRp

19 Sep 14
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Today we unveil Rare Cask, Reflexion & No.6. The 3 decanters, together with M, complete The 1824 Masters Series http://t.co/8s9zzms4mE

18 Sep 14

Introducing The 1824 Masters Series

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Happy #WhiskyWednesday! Today we’re savouring Amber – can you detect the notes of vanilla & citrus? http://t.co/ipXUxgreij

17 Sep 14

EXPANSION AT THE HOME OF THE MACALLAN

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Josep Roca

Joan Roca

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El Celler de Can Roca

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Masters of Photography: Master Class

The Macallan’s characters captured continued...

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Meeting Elliott Erwitt by Leica’s Robin Sinha

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Sean Lee-Davies captures the character of Hong Kong

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Lalique 62

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UK Launch of M Decanter

Explore the Macallan I am of legal drinking age in my country

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