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Charlie Whitfield

Meeting our new Brand Ambassador North East USA

Charlie Whitfield recently joined The Macallan family as the Brand Ambassador North East USA. We asked Charlie a few questions about himself and his new job.

How did you get to The Macallan?

Born in Edinburgh, I used to work in the Duty Free industry. Having moved to New York and recently married my American wife I've now landed my dream job. On reflection, one can argue it was destined to happen. When I was two years old, my grandmother entered me into a raffle, and I won first prize – two cases of The Macallan 10 Years Old! I didn't find this out until a few years later when my father handed me a case and told me the story. Unfortunately, one case had mysteriously disappeared! I still have one bottle, though, which I'm slowly nursing back at my apartment. The Macallan also played a part in my proposal to my wife in the snowy Scottish Highlands last year, but that is another story!

What is your role as Brand Ambassador for The Macallan?

I act as the face of the brand, representing its history, craftsmanship and unique quality. Whether it is introducing people to The Macallan for the first time or further enhancing people's understanding and appreciation of such a quality dram, I am here to educate and ensure everyone's enjoyment.

In your first few months what has been the best moment?

Visiting the distillery is an incredible experience, seeing the spiritual home of The Macallan, where and how the whisky is produced and matured and, most importantly, meeting the people who make it all happen.
Your favourite Macallan and why?

At the moment in the heat of summer here in New York it has to be The Macallan Fine Oak 15, a lighter style Macallan expression that takes well to a drop of water or ice, yet is still full of complex and delicious flavours of chocolate, orange and vanilla.

Three words to describe yourself:

Passionate, energetic, inquisitive

Three words to describe 'Passion for Whisky':

Patience, appreciation, knowledge

Three words to describe life in Speyside:

Whisky, Fishing, Golf

Your proudest moment as a part of The Macallan family?

Telling my wife, family and friends that I had become part of The Macallan family, and that indirectly they had too!

First thing that comes to mind when we say "Scottish culture"?

Pride

First thing that comes to mind when we say "The Macallan"?

Simply put, it brings a broad smile to my face.

Favourite holiday involving a dram?

Having a wee dram at the top of a mountain whilst ski-ing

Can't live without?

My wife, family and sharing a bottle of Macallan 18 with friends

Most likely to be seen where?

When not working or travelling, you might find me on the ski slopes, on a rugby field, reading in the park or finding new restaurants to try out with friends.

Most likely to say?

"Just one more minute"

Person in The Macallan history you'd most like to meet:

Alexander Reid, the person who first started distilling The Macallan

Your favourite fact about The Macallan:

That a picture of the Macallan spirit stills can be found on the back of a Bank of Scotland £10 bank note

Words to live by:

Carpe Diem

Why you love being a part of The Macallan family:

I get to meet and work with a wide range of people who all share one thing in common, a passion and love for the world's most precious whisky.

The Macallan perfectly poured with MR PORTER

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Happy #WhiskyDay2015! To celebrate we raise a dram of The Macallan Gold, captured here at a @leica_camera event. http://t.co/Q58rhlr8Ii

27 Mar 15
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The 2015 Ultimate Spirits Challenge rated our exquisite Rare Cask as ‘Extraordinary’... http://t.co/1Mg2ISRvi1

26 Mar 15
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Feast your eyes on our delectable cocktails perfectly poured in partnership with @MRPORTERLIVE http://t.co/7LshGImpGE http://t.co/sdUBVVwDFS

26 Mar 15
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Maximum chill, minimum dilution - guaranteed with our ice ball maker. Purchase yours at http://t.co/GPyHee4LtJ http://t.co/j2gxW0Kwuq

25 Mar 15
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As today marks #WorldWaterDay, we raise a dram of @LALIQUE Cire Perdue to our friends @charitywater... http://t.co/oiD7YW7EP3

22 Mar 15
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To celebrate @Spirit_Speyside festival we've partnered with @angelshareglass to create The Macallan whisky angel http://t.co/rIvplXnXG1

20 Mar 15
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To celebrate @Spirit_Speyside festival we've partnered with @Angelsshareglass to create The Macallan whisky angel http://t.co/rIvplXnXG1

20 Mar 15
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#HappyBirthday to our friend @JosepPituRoca! Discover how you can celebrate with him at our Ultimate Dinner... http://t.co/MC4l5YkAsT

19 Mar 15
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¡Feliz Día del Padre, amigos! Brindemos con una copa de The Macallan M #DiaDelPadre http://t.co/bAYpeMNXlW

19 Mar 15
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Today, we're raising a dram of our rich Ruby to say #HappyMothersDay - Sláinte! http://t.co/5HdmSWlOMd

15 Mar 15
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This is our idea of the perfect whisky & wardrobe pairing; Gold, @HugoBoss gloves, scarf & a @Borsalino_World fedora! http://t.co/kqq47b3xR0

13 Mar 15
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RT @V_and_A: Preparations begin for Alexander @WorldMcQueen #SavageBeauty Fashion Gala, presented by @AmexUK @KeringGroup http://t.co/9s9jM

12 Mar 15
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What better way to start the weekend than with a dram of The Macallan? Which fine single malt will you pick? http://t.co/fDDVyqZqJc

06 Mar 15
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With notes of dried fruits and sweet toffee, our 12 Years Old Sherry Oak is one to be savoured by the fire… http://t.co/mgEJejUbDi

05 Mar 15
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With hints of oranges and apples, our Sienna pairs perfectly with lobster tropical salad this #FineFoodFriday... http://t.co/GKiwue0tqk

27 Feb 15
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Join @AmericanPhoto for a behind the scenes look at our specially created #MacallanMasters @MarioTestino Edition... http://t.co/wCF3fqRcYk

26 Feb 15
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Today we dedicate #WhiskyWednesday to @GWR 'most expensive whisky ever sold at auction', The Macallan M 6-litre... http://t.co/nn9weuLvQ6

25 Feb 15
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This #FineFoodFriday we've paired our rich Ruby with pork loin, Angolian vegetables and old mustard sauce... http://t.co/aKRlf9T89X

20 Feb 15
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Happy #ChineseNewYear! @MaryinVancity has all the inspiration you need to celebrate with The Macallan http://t.co/x0rh8JjmS8

19 Feb 15
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Happy #WhiskyWednesday! Today we focus on our sophisticated Fine Oak collection. Which expression is your favourite? http://t.co/bUFCMX8qFe

18 Feb 15
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#HappyValentinesDay Macallan fans! Now this is our idea of the perfect pair...Photo via @_Bjornus http://t.co/qIVT8bLcLC

14 Feb 15

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