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Charlie Whitfield

Meeting our new Brand Ambassador North East USA

Charlie Whitfield recently joined The Macallan family as the Brand Ambassador North East USA. We asked Charlie a few questions about himself and his new job.

How did you get to The Macallan?

Born in Edinburgh, I used to work in the Duty Free industry. Having moved to New York and recently married my American wife I've now landed my dream job. On reflection, one can argue it was destined to happen. When I was two years old, my grandmother entered me into a raffle, and I won first prize – two cases of The Macallan 10 Years Old! I didn't find this out until a few years later when my father handed me a case and told me the story. Unfortunately, one case had mysteriously disappeared! I still have one bottle, though, which I'm slowly nursing back at my apartment. The Macallan also played a part in my proposal to my wife in the snowy Scottish Highlands last year, but that is another story!

What is your role as Brand Ambassador for The Macallan?

I act as the face of the brand, representing its history, craftsmanship and unique quality. Whether it is introducing people to The Macallan for the first time or further enhancing people's understanding and appreciation of such a quality dram, I am here to educate and ensure everyone's enjoyment.

In your first few months what has been the best moment?

Visiting the distillery is an incredible experience, seeing the spiritual home of The Macallan, where and how the whisky is produced and matured and, most importantly, meeting the people who make it all happen.
Your favourite Macallan and why?

At the moment in the heat of summer here in New York it has to be The Macallan Fine Oak 15, a lighter style Macallan expression that takes well to a drop of water or ice, yet is still full of complex and delicious flavours of chocolate, orange and vanilla.

Three words to describe yourself:

Passionate, energetic, inquisitive

Three words to describe 'Passion for Whisky':

Patience, appreciation, knowledge

Three words to describe life in Speyside:

Whisky, Fishing, Golf

Your proudest moment as a part of The Macallan family?

Telling my wife, family and friends that I had become part of The Macallan family, and that indirectly they had too!

First thing that comes to mind when we say "Scottish culture"?

Pride

First thing that comes to mind when we say "The Macallan"?

Simply put, it brings a broad smile to my face.

Favourite holiday involving a dram?

Having a wee dram at the top of a mountain whilst ski-ing

Can't live without?

My wife, family and sharing a bottle of Macallan 18 with friends

Most likely to be seen where?

When not working or travelling, you might find me on the ski slopes, on a rugby field, reading in the park or finding new restaurants to try out with friends.

Most likely to say?

"Just one more minute"

Person in The Macallan history you'd most like to meet:

Alexander Reid, the person who first started distilling The Macallan

Your favourite fact about The Macallan:

That a picture of the Macallan spirit stills can be found on the back of a Bank of Scotland £10 bank note

Words to live by:

Carpe Diem

Why you love being a part of The Macallan family:

I get to meet and work with a wide range of people who all share one thing in common, a passion and love for the world's most precious whisky.

The Macallan Residence

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Soak up the sun with our refreshing cocktail: The Macallan Gold, soda, honey, bitters & a twist of lemon over ice. http://t.co/XH937822lq

03 Jul 15
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Have you savoured our iconic 18 Years Old? It's Summer after all, what better reason? http://t.co/doN9xfAZpB

01 Jul 15
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Congratulations to #AlbertWatson on his #OBE for services to photography. It was an honour to collaborate with you http://t.co/ICj4OiBXEA

01 Jul 15
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Congratulations to #AlbertWatson on his #OBE for services to photography. It was an honour to collaborated with you http://t.co/ICj4OiBXEA

30 Jun 15
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Every whisky's must-have accessory - the trusted hip flask. Purchase yours here: http://t.co/f6MG8iimDU

29 Jun 15
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We’re indulging in The Macallan Amber paired with a Dark Chocolate Liquid Sea Salted Caramel http://t.co/oY70mlX0z5

26 Jun 15
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Amber enjoyed in a beautifully lit Lithuanian forest. Where in the world are you today? http://t.co/aF77a2Lvvv

24 Jun 15
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It's that time again, start your week the right way. Image via #Kicktoc #MyMacallan http://t.co/09uPyI3cEQ

22 Jun 15
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Wishing a Happy Father's Day to everybody celebrating around the world today. Sláinte! http://t.co/r1EeiONpxx

21 Jun 15
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Gifting a bottle of The Macallan tomorrow for #FathersDay? Which one have you chosen for your favourite gent? http://t.co/kwGpuxGuAw

19 Jun 15
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Meet our Master of Wood, Stuart MacPherson as he sits down with @Forbes to discuss our sherry seasoned oak casks: http://t.co/RUzKLytSom

19 Jun 15
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On the menu tonight: an exotic salad with banana hearts, paired with our stunning M. #FineFoodFriday http://t.co/HxTF35jF3T

19 Jun 15
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Join us behind the scenes as we unlock the doors to #TheMacallanResidence on The Moment http://t.co/m7ZKDk1Xjt http://t.co/6GbUM7KWYY

18 Jun 15
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It’s #WhiskyWednesday & we're raising a dram of our 12 Years Old - a dram to be shared with friends http://t.co/940AbEKVkM

17 Jun 15
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Gift your Father must have accessories to accompany his bottle of The Macallan for #FathersDay http://t.co/QWqkxWEo5Z http://t.co/qGJXHa3Duf

15 Jun 15
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12 Years Old Fine Oak - the taste of a summer's day. Will you be enjoying The Macallan al fresco this summer? http://t.co/IxLDzjQteT

11 Jun 15
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It's #WhiskyWednesday & we're sharing our stunning Sienna with friends. Image via: @tonightsdram... http://t.co/1wZXI15gjg

10 Jun 15
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Friendly Reminder: #FathersDay is Sunday 21st June. Get him the gift he deserves. #TheMacallan Image via: @GarconJon http://t.co/3mawDNtYUK

08 Jun 15

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