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In partnership with luxury perfume

The Macallan Interview - Roja Dove

The Macallan has worked in partnership with luxury perfumer Roja Dove, creating 'The Macallan Aroma Box' to help people better explore and understand the characteristics of The Macallan Sherry Oak and Fine Oak ranges. Here we find out what inspires the man behind the scents...

Tell us in your own words what you do.

I have spent my life trying to help people have a better understanding of scent – it being the most difficult of all the senses to articulate and the one we generally speak least about. This manifests in both my work as a creative perfumer or as one who helps the press.

Where do you draw your inspiration from when you create a new scent?

When I create a new scent I start with its name. My partner Peter and I sit in our garden drinking tea and think of names we like. I think scent should instil a profound emotional response in us – if it does not, the scent is bland or banal. The name helps me think how the scent needs to be. For example, Danger cannot be anything but rich and overtly sensual, whereas Unspoken suggests an effect that is the same as when you catch someone's eye. It is thrilling. Everything is understood without the need for a word to be exchanged.

How did you come to work with The Macallan?

I started talking to The Macallan about flavour and aromas and how, in my opinion, most whiskies are described in such a way that people are often not engaged. We spoke about me creating a series of 'fragrances' which would help people understand the basic concepts of volatility versus depth, immaturity vs maturity and cold vs warm, and then six blends which capture the intrinsic characteristics of The Sherry Oak and Fine Oak Macallan.
I love the fact that when people smell them they understand what they experience in the whiskies immediately and so become totally engaged and, I believe, gain an even greater appreciation of the whiskies themselves.

What are the similarities in whisky making and perfumery?

I would say the greatest similarities are the lengths we both go to obtain the best we can.

There is an inherent knowledge that only the best will do – for The Macallan that means having a barley which is uniquely their own, or spending enormous sums to have the best oak barrels to obtain specific effects which give them an inimitable signature. Whereas I use Jasmine from Grasse in the south of France which requires five million flowers picked before dawn to create a litre of oil, resulting in an oil which costs more than the price of gold bullion.

The other obvious similarity is that both The Macallan and I never hurry – a product is ready when it is ready. For The Macallan that might mean waiting thirty years, which is exactly how long the youngest sandalwood I would consider using will be.

Many newcomers to single malt whisky find the aroma and taste challenging. How do you feel the aroma oils you have blended for The Macallan will help people overcome this sensory challenge to appreciate The Macallan?
I believed firmly that for most people whisky is so volatile it is hard to smell the nuances. With a breadth of flavour as diverse as The Macallan's, I felt it essential that people could understand the basic characteristics available. I was shocked when I first met Bob Dalgarno, their Master of Spirit, and discovered that whisky can be rich and earthy, but also can be delicate and floral. I started creating this highly original tool, as I was determined that people would be able to understand the variety, diversity, and complexity which is The Macallan.

Do you have a favourite scent?

I have always loved perfume and wear my Semi-Bespoke No. V. I love how smoky and sensual it is. Everyone I know, knows me for it – it smells like me.
Do you have a favourite expression of The Macallan?

I love the floral aspect of Blend No. 12 in the aroma box. Which is an expression of one aspect of The Macallan American Fine Oak – I love it as it is unexpected and I hate predictability.

To find out more about the collaboration between Roja Dove and The Macallan, watch our film Roja Dove and The Macallan

The Masters of Photography: Mario Testino Edition

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Happy Birthday @MarioTestino! We are honoured to have collaborated with you in your 60th year – Sláinte! http://t.co/wMAih6rP6s

30 Oct 14
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This #WhiskyWednesday is a celebration of spice & dried fruit - discover No.6 housed in a stunning @Lalique decanter http://t.co/YTqewtuYMZ

29 Oct 14
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Today’s #WhiskyWednesday is a true reflection of our natural colour & sherry oak casks. The Macallan Reflexion... http://t.co/iBaJd6fDUj

22 Oct 14
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WWD JAPAN

@wwd_jp

RT @wwd_jp: 重要なのは"飲むシーン"、究極のラグジュアリーウイスキー「ザ・マッカラン」の魅力に迫る @The_Macallan @rinko_kikuchi #luxy http://t.co/MR4xpeLQoG http://t.co/s5owWBYS5I

20 Oct 14
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Join us in Tokyo in this exclusive film from #MacallanMasters @MarioTestino launch in @andaztokyo #マッカラン http://t.co/ecF4tME7T9

16 Oct 14
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FASHION HEADLINE

@FASHIONHL

RT @FASHIONHL: マリオ・テスティーノがマッカラン携えて来日しました。とても美味しいウイスキーでしたhttp://t.co/KnjjIAMmWs #マッカラン http://t.co/qpiLzqyjZE

12 Oct 14
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Great night celebrating The #MacallanMasters of Photography @mariotestino Edition in #andaz #Tokyo #マッカラン http://t.co/roDe3S1evq

10 Oct 14
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Congratulations @craigfloatechef you've won a pair of tickets to the premiere of Silent Storm in London. Please DM us your email address

10 Oct 14
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Congratulations @MrMjwoods you've won a pair of tickets to the premiere of Silent Storm in London. Please DM us your email address

10 Oct 14
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RT to #win tickets to the London film premiere of Silent Storm, supported by @007 producer Barbara Broccoli [UK ONLY]

09 Oct 14
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Happy #WhiskyWednesday! Today we’re toasting Rare Cask. This exquisite whisky offers notes of dried fruits & treacle http://t.co/V2gjrDuhTy

08 Oct 14
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Happy #WhiskyWednesday! Our #MacallanMasters @MarioTestino Edition is created from 6 specially selected unique casks http://t.co/2k7807VTJN

01 Oct 14
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The final instalment in our #MacallanMasters of Photography throwback is #Erwitt. He captured our home beautifully... http://t.co/MwE1tGap4M

30 Sep 14
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Today we look back at #MacallanMasters of Photography 3, which featured actor @TheRealKMcKidd shot by @annieleibovitz http://t.co/RPx10PHBlo

29 Sep 14
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One of the world’s largest collections of The Macallan Fine and Rare whiskies fetched US$431,322 @zachysauctions http://t.co/Y7s3PszLDv

27 Sep 14
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Today we look back at #MacallanMasters of Photography 2 Albert Watson who depicted the epic journey of our oak casks http://t.co/X4RQZUNcZ3

26 Sep 14
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In anticipation of Masters of Photography 5, feast your eyes on our 1st series by @rankinphoto #MacallanMasters http://t.co/oU9ZzLYyXQ

25 Sep 14
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What would be your #FineFoodFriday pairing? @LAubergeBR enjoyed our 25 Years Old Sherry Oak with a succulent steak... http://t.co/aJPqmtRyRp

19 Sep 14
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Today we unveil Rare Cask, Reflexion & No.6. The 3 decanters, together with M, complete The 1824 Masters Series http://t.co/8s9zzms4mE

18 Sep 14

Introducing The 1824 Masters Series

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Happy #WhiskyWednesday! Today we’re savouring Amber – can you detect the notes of vanilla & citrus? http://t.co/ipXUxgreij

17 Sep 14
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How does our most exclusive whiskies paired with a menu from @CanRocaCeller sound? Find out more via @Pursuitist http://t.co/101rGPCrLY

12 Sep 14

EXPANSION AT THE HOME OF THE MACALLAN

The Macallan Lifestyle Lounge Launches in Harrods

Jordi Roca

Josep Roca

Joan Roca

Behind the scenes at El Celler De Can Roca

The Winners

El Celler de Can Roca

The Shortlist

The Macallan Attends SXSWi

Masters of Photography: Master Class

The Macallan’s characters captured continued...

The Macallan’s characters captured

The Straits Adventure

Meeting Elliott Erwitt by Leica’s Robin Sinha

Elliott Erwitt brings his Great Scottish Adventure to Mexico

Sean Lee-Davies captures the character of Hong Kong

Vladimir Vyatkin captures the character of Russia

The Macallan Masters of Photography: Elliott Erwitt Edition UK launch

The Macallan Masters of Photography: Elliott Erwitt Edition LA launch

The Macallan Masters of Photography: Elliott Erwitt Edition

Lalique 62

Introducing The Macallan in Lalique V: The Spiritual Home

The Macallan M Liquid

UK Launch of M Decanter

Explore the Macallan I am of legal drinking age in my country

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