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The Macallan Masters of Photography Series 3: New York Launch

Last night marked the eagerly awaited New York launch of The Macallan Masters of Photography: Annie Leibovitz Edition.

The great and the good of New York gathered in the Bowery Hotel for our star studded event. In attendance were legendary photographer Annie Leibovitz and leading man in our Masters shoot, Scottish actor Kevin McKidd. Reuniting at our New York launch was particularly fitting, as the pair shot The Masters of Photography campaign against dramatic backdrops in and around New York City.

We had a dedicated Macallan 18 Bar and guests were also treated to tastings of The Macallan 12 and 15 Year Old throughout the night.  Drams were enjoyed while viewing Leibovitz’s four stunning images which perfectly capture The Macallan moment in her own unique way.  There was also a recreation of The Skyline, where guests had their picture taken – starring in their own Macallan moment.  Instagram printers were on hand to instantly print snaps guests had captured.

To top off our event, we had the team from Cool Hunting ‘guestagramming’ – taking over the reins of The Macallan Instagram account, the guys captured the event through the eyes of the guests.  Check our hashtag from the event #MacallanMasters and if you were lucky enough to attend, feel free to share your images from the evening!

What better way to give you an insight into our NYC launch, than snaps of the event itself.  Feast your eyes on our Masters of Photography: Annie Leibovitz Edition, NYC Launch album courtesy of Cool Hunting

The Masters of Photography: Mario Testino Edition

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RT to #win tickets to the London film premiere of Silent Storm, supported by @007 producer Barbara Broccoli [UK ONLY]

09 Oct 14
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Happy #WhiskyWednesday! Today we’re toasting Rare Cask. This exquisite whisky offers notes of dried fruits & treacle http://t.co/V2gjrDuhTy

08 Oct 14
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Happy #WhiskyWednesday! Our #MacallanMasters @MarioTestino Edition is created from 6 specially selected unique casks http://t.co/2k7807VTJN

01 Oct 14
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The final instalment in our #MacallanMasters of Photography throwback is #Erwitt. He captured our home beautifully... http://t.co/MwE1tGap4M

30 Sep 14
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Today we look back at #MacallanMasters of Photography 3, which featured actor @TheRealKMcKidd shot by @annieleibovitz http://t.co/RPx10PHBlo

29 Sep 14
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One of the world’s largest collections of The Macallan Fine and Rare whiskies fetched US$431,322 @zachysauctions http://t.co/Y7s3PszLDv

27 Sep 14
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Today we look back at #MacallanMasters of Photography 2 Albert Watson who depicted the epic journey of our oak casks http://t.co/X4RQZUNcZ3

26 Sep 14
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In anticipation of Masters of Photography 5, feast your eyes on our 1st series by @rankinphoto #MacallanMasters http://t.co/oU9ZzLYyXQ

25 Sep 14
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What would be your #FineFoodFriday pairing? @LAubergeBR enjoyed our 25 Years Old Sherry Oak with a succulent steak... http://t.co/aJPqmtRyRp

19 Sep 14
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Today we unveil Rare Cask, Reflexion & No.6. The 3 decanters, together with M, complete The 1824 Masters Series http://t.co/8s9zzms4mE

18 Sep 14

Introducing The 1824 Masters Series

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Happy #WhiskyWednesday! Today we’re savouring Amber – can you detect the notes of vanilla & citrus? http://t.co/ipXUxgreij

17 Sep 14
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How does our most exclusive whiskies paired with a menu from @CanRocaCeller sound? Find out more via @Pursuitist http://t.co/101rGPCrLY

12 Sep 14
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Join @terroirgourmet and watch @mixxit_wayne’s master class in creating the classic Old Fashioned cocktail http://t.co/U4OnFlhltC

11 Sep 14
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Happy #WhiskyWednesday! Macallan fan @ariarevyan captured our 12 Years Old in #Chicago - where do you enjoy a dram? http://t.co/smELQ7AhNW

10 Sep 14
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This #FineFoodFriday we’re pairing ceviche of Scottish salmon with orange & fennel with Sienna http://t.co/l7JWGl4kd4

05 Sep 14
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This #FineFoodFriday we’re pairing ceviche of Scottish salmon with orange & fennel with Sienna http://t.co/tHtE9KBrY7

05 Sep 14
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Happy #WhiskyWednesday! Discover this stunning drawing created by artist, Monica Lee featuring The Macallan... http://t.co/6wEoQnqlOR

03 Sep 14
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Our 25 Years Old Fine Oak contains intense fruity notes. Discover more about this rich dram via @drinkdistiller http://t.co/G6tckR4vAC

29 Aug 14
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The Macallan continues to be one of the most sought after whiskies at auction, discover more via @McTears http://t.co/F3SWtQ0MPl

28 Aug 14
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Happy #WhiskyWednesday! Today we're celebrating our smooth & sweet 12 Years Old Sherry Oak. Image via @LifestyleAsia http://t.co/MiXEjt850r

27 Aug 14
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Indulge in the ultimate dining experience with @CanRocaCeller & @The_Macallan. Find out how via @givetruly http://t.co/xeD9KPbSCc

22 Aug 14
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Discover which of our exquisite 1824 Series whiskies came out on top at @KensingtonWM’s blind tasting http://t.co/5ZHxAfJvPC

21 Aug 14
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Happy #WhiskyWednesday! Which Macallan dram do you enjoy on a summer's night? Discover @tonightsdram savouring Gold http://t.co/saLYwyIqOe

20 Aug 14

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