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The path of least resistance lures us with the promise of an easy ride. But where does it take us?

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Dylan Jones, Editor-In-Chief of British GQ

Dylan Jones OBE is the Editor-in-Chief of British GQ, one of the world’s most esteemed men’s lifestyle publications.

Through his vision and steadfast leadership, he was able to drive change in GQ, harnessing the power of editorial content to help the magazine become synonymous with high-end fashion, lifestyle and truly exceptional journalism.

With a wealth of knowledge of the men’s fashion industry, Jones spotted an opportunity to propel British designers onto the international stage. He was instrumental in launching London Fashion Week Men’s, which showcases the best in British design.

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