16 nov 2022
The Macallan Presents The Spirit of 1926
Introducing Nettie: A film celebrating the extraordinary woman behind The Macallan Fine & Rare 1926 single malt whisky
The Macallan has released a short biopic revealing the real-life story of former managing director, Janet Harbinson, who in 1926 crafted the most valuable bottle of wine or spirit ever sold at auction, The Macallan Fine & Rare 1926.
The eight-minute campaign film, which will be screened in selected cinemas globally and available on The Macallan’s website and YouTube, celebrates her quiet heroism and her profound legacy and encapsulates The Macallan’s brand values in her character. It is set in Speyside, Scotland, primarily at The Macallan’s beautiful 485-acre Estate.
Janet Harbinson, known as ‘Nettie’ is a remarkable figure in The Macallan’s history. In 1918, just months before the end of the First World War, her beloved husband Alexander, who had been running the distillery at the time, sadly passed.
Nettie was highly committed to the local community and following his death, she assumed control of the distillery as it was the best way to secure The Macallan for its employees and help the community. Through her passion and care for those around her and her dedication to craftsmanship, she kept the business afloat and helped to rebuild the local area.
Without setting out to do so, she also crafted The Macallan Fine & Rare 1926, which achieved legendary status after it fetched £1.5m at Sotheby’s in 2019. Several years on, it continues to be the world’s most valuable bottle of wine or spirit ever sold at auction. Its very existence is a direct legacy of Janet Harbinson’s commitment to doing the right thing for her family, the community and The Macallan.