Folio 4
The Archival Series
This single malt whisky continues the excitement of rediscovering The Macallan ads of the 1970s, 80s and 90s, alongside the minds that created them.
Music for the mouth
"MACALLAN - A STRATHSPEY OF SINGULAR SPRIGHTLINESS"
Folio 4 features an advertisement including a strathspey composed by James Scott Skinner (1843-1927). The ad notes that Skinner, "The Strathspey King", was moved to music by the lilting flavour and melting resonances of a tumbler of his favourite malt whisky - The Macallan.
The ad, small but groundbreaking, was the first instance of musical notation displayed on a page of British newspaper, The Times, and quite possibly in the advertising of any whisky.